Glossary of Direct Selling Terms

Starting with "E"

Whether you are a new social influencer, brand ambassador, or a successful business builder, we're sure you've had a time when you heard a direct selling term you didn't know the meaning of or weren't sure if you were using the word correctly.

Here is a comprehensive glossary of industry terms used in the direct selling, multi-level marking (MLM), influencer marketing, and networking marketing industries to help you sound like an expert from day one.

If you found we missed a term, please let us know here!

E-commerce

The definition of E-commerce is 'Selling products through the internet.' In the direct selling business, the E-commerce business model is known as D2C or direct-to-consumer, where the company sells products directly to customers through replicated web stores.

Enroll

Enroll means to register as a member of a particular institution. Thus, if we define that from the perspective of a direct selling business, the definition of enrollment will be 'the process of becoming a distributor for a direct selling company through a sponsor or an upline.'

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